Boosting Guest Engagement: The FEG Solution at Cedar Point – Six Flags

Partnerships

Cedar Point: Funway Arcade Redefined

When Cedar Point sought to reimagine its arcade experience, Family Entertainment Group delivered. We introduced an innovative Play, Win, Redeem “E-Z Win Crane” game concept, completely revitalizing an underperforming space with banks of brightly lit colorful cranes. A bold garage-door-style entry, refreshed vibe, and high-impact signage created a vibrant, high-energy experience that drew guests in and kept them engaged.

Cedar Point’s Midway is more exciting than ever—because we don’t just add games, we create experiences.

Client

Cedar Point – Six Flags

Location

Cedar Point Midway, Sandusky, OH

Services

PROJECT DETAILS

THE CHALLENGE

Cedar Point’s Funway Arcade, a longstanding guest attraction, had lost its impact. The arcade struggled with low visibility, outdated design, and underwhelming guest engagement, resulting in decreased foot traffic and declining revenue.

Our Approach

Family Entertainment Group worked with Cedar Point to reimagine the arcade experience by introducing a bold, guest-centric concept. We designed a garage-door-style entry, refreshed branding, and high-impact signage to create an inviting atmosphere that drew guests in and encouraged longer play sessions.

SOLUTION