Our leadership team

Rex Jackson brings extensive experience in driving strategic growth and enhancing guest experiences in the entertainment industry. Before joining FEG, he served as Managing Director of North American LEGOLAND Resorts, where he expanded destinations into multi-day vacation experiences, adding hotels and park expansions. His leadership in brand management began at Procter & Gamble and Darden Restaurants, driving successful campaigns for brands like Tide and Olive Garden. Rex holds an MBA from the University of Illinois Urbana-Champaign and lives in Orlando with his wife and two daughters.

Steve Paris has over 30 years of amusement industry experience. Starting his career as a small route operator in Pennsylvania. After taking a position at Dave & Buster’s as an Assistant Amusements Manager, he later accepted a corporate position as a Midway Operations Director. In 2003, he joined Tricorp Amusements and, in 2005, became its Chief Operating Officer. In 2012, Steve joined Elaut USA taking the role of Chief Operating Officer as part of a new corporate leadership team. In 2018, Steve was integral with the transition of the operating arm of Elaut being sold to CTM.

Jason Clark comes to FEG from Puttshack, the tech-infused competitive socializing concept, where he served as CFO and played an integral role in driving national venue expansion. Before that, he spent years at McDonald’s Corporation in senior finance roles. What sets Jason apart isn’t just his track record, it’s his philosophy. He views the CFO function as a driver of strategy and growth, not a back-office support role. That
perspective is exactly what FEG needs as we enter a landmark period: new markets,
new venue formats, new partnerships, and the financial infrastructure to execute all of it
with confidence.

Jim Viola leads the company’s human resources strategy with a focus on fostering a high-performance, purpose-driven culture that aligns with FEG’s commitment to delivering exceptional guest experiences. Viola is a seasoned HR executive with a strong track record of leading transformation and building service-driven cultures in complex organizations. At Claire’s and Party City, Viola led cultural and operational transformations that boosted employee engagement and streamlined HR operations. He also championed leadership development programs that elevated talent across the organizations. Viola also played a key role in shaping a world-class, customer focused culture at Saks Fifth Avenue, where his efforts emphasized building high-performing teams committed to delivering outstanding service.

Parisa Jalili is a results-driven commercial and operations leader with more than 15 years of experience guiding teams and businesses through growth and transformation. She has a strong track record of improving performance, scaling high-impact teams, and strengthening alignment across complex organizations. Her background spans live entertainment, education, SaaS/telecom, and professional services, where she has led market expansions, launched new business lines, and modernized systems to deliver stronger outcomes. At FEG, she is focused on aligning teams and strategy to unlock new opportunities for growth.

Justin Green is a growth-focused executive with deep experience across sports, entertainment, and hospitality. He has led major business development initiatives, secured high-value partnerships, and helped transform underperforming assets into strong, profitable operations. Known for his strategic approach to negotiations and go-to-market execution, Justin blends analytical rigor with creative thinking. At FEG, he is focused on expanding partnerships and unlocking new opportunities for growth.

Nick DiMatteo brings more than 25 years of amusement industry experience to FEG, with a career spanning route operations, in-line stores, and national portfolio strategy. As SVP of Equipment Operations and Strategy, he leads game performance optimization, operational systems, and execution standards across FEG’s growing portfolio. Nick’s career includes leadership roles at Namco Cybertainment, Tricorp Amusements, and more than a decade at Dave & Buster’s as Director of Amusement Strategy, where he drove efficiency across the company’s national portfolio. Most recently, he served as VP of Operations and Business Development at Pinnacle Entertainment Group. Nick is an IAAPA Certified Attractions Executive (ICAE) and serves on IAAPA’s Manufacturers and Suppliers Committee.

Lisa Price is one of FEG’s longest-tenured leaders, bringing more than 15 years of company history and deep merchandising expertise to her role as SVP of Merchandising. She joined FEG in 2008 as a Merchandise Manager at Kalahari Resorts and has grown alongside the company ever since, taking on increasing responsibility before assuming her current role.
As SVP, Lisa owns the full P&L for the merchandising function, overseeing product assortment, vendor management, pricing strategy, and a high-performing multi-location team. Her trajectory – from a single property role to senior leadership shaping the merchandise experience across 100+ locations – is a testament to FEG’s growth-from-within culture.

Yoo Jin Yi brings more than 25 years of IT experience to FEG, with a career shaped by operationally demanding environments in hospitality and food and beverage. His journey began in 1999 as an early member of the OpenTable team, helping launch the Chicago market when digital reservations were still a novel concept. In 2006, he joined Gibsons Restaurant Group, eventually leading their IT department through growth to 14 locations generating $350 million in annual revenue. At FEG, Yoo Jin leads technology strategy across a rapidly expanding portfolio — overseeing the build-out of FEG’s enterprise AI program, modernizing core infrastructure, and restructuring the technology organization to support operators at scale.